PENGARUH PENGAWASAN, KEPUASAN PADA PIMPINAN DAN KOMITMEN TENAGA PENJUAL PADA KINERJA TENAGA PENJUAL

This studyaimed to testthe structural modelthat describesthe influence ofsupervision, satisfaction towardsleadership, commitment sales person towards sales person performance. Using survey data on the insurance company sales manin structural equation modeling to test the sales person's relationship perception of control, satisfaction towards leadership, commitment salesperson towards sales person performance. Respondents are sales people insurance companyin Semarang. This study used purposive sampling method. The data analysis used in this study is a structural equation model using the AMOS application program. Results of the evaluation models with multiple criteria Goodness of Fit Indices showed good results, so that it can be said that the results of this study support the model that shows the influence of supervision, satisfaction towards leadership, commitment salesperson towards salesperson performance. Keywords: supervision, satisfaction towards leadership, commitment, sales person performance