In Morocco and unlike the first world countries, and with the absence of the ethical code of medical promotion, a lot of pharmaceutical companies use the gifts policy in order to influence the doctors prescribing to the patients. Concerning the Moroccan pharmaceutical industry, a study made by the competition council in 2011 showed that the existence of dubious practices that goes against the patient’s interest. These practices are often materialized by public relations actions between the stakeholders operating in the medical field in the doctor’s favor, especially the aspects of the heavy and expensive pathologies. While medicine is usually governed by some very strict rules of ethnics and morals, this article aims to analyze the nature o...
Le marketing digital a permis depuis quelques temps aux entreprises de trouver un moyen efficace de ...
La profession de pharmacien et le médicament occupent une place stratégique dans toute politique de ...
La profession d’herboriste, avant qu’un texte juridique ne soit promulgué pour saréglementation, éta...
In Morocco and unlike the first world countries, and with the absence of the ethical code of medical...
L’industrie pharmaceutique marocaine remplit des missions sociales et économiques de grandes importa...
Le digital gagne doucement les laboratoires pharmaceutiques au Maroc et il est en train de transform...
This four chapter thesis, revolves around two main themes : the impact of relations between physicia...
The relation between physicians and the pharmaceutical companies has been increasingly discretted is...
International audienceThis article assesses the influence of monetary benefits offered by pharmaceut...
This article aims to understand and analyze the determinants of the survival of pharmacies in Morocc...
Legislation on the pharmaceutical industry in Morocco during the French protectorate 1912-1956. In M...
Aujourd’hui, la communication via les réseaux sociaux est au cœur de la stratégie globale des marque...
The progressive increase of biotechnology, of more and more sophisticated and customized drugs, spri...
The primary purpose of this article is to present a legal research on the evolution of the distribut...
Les entreprises du médicament font partie intégrante de la chaîne de soin et sont en interaction quo...
Le marketing digital a permis depuis quelques temps aux entreprises de trouver un moyen efficace de ...
La profession de pharmacien et le médicament occupent une place stratégique dans toute politique de ...
La profession d’herboriste, avant qu’un texte juridique ne soit promulgué pour saréglementation, éta...
In Morocco and unlike the first world countries, and with the absence of the ethical code of medical...
L’industrie pharmaceutique marocaine remplit des missions sociales et économiques de grandes importa...
Le digital gagne doucement les laboratoires pharmaceutiques au Maroc et il est en train de transform...
This four chapter thesis, revolves around two main themes : the impact of relations between physicia...
The relation between physicians and the pharmaceutical companies has been increasingly discretted is...
International audienceThis article assesses the influence of monetary benefits offered by pharmaceut...
This article aims to understand and analyze the determinants of the survival of pharmacies in Morocc...
Legislation on the pharmaceutical industry in Morocco during the French protectorate 1912-1956. In M...
Aujourd’hui, la communication via les réseaux sociaux est au cœur de la stratégie globale des marque...
The progressive increase of biotechnology, of more and more sophisticated and customized drugs, spri...
The primary purpose of this article is to present a legal research on the evolution of the distribut...
Les entreprises du médicament font partie intégrante de la chaîne de soin et sont en interaction quo...
Le marketing digital a permis depuis quelques temps aux entreprises de trouver un moyen efficace de ...
La profession de pharmacien et le médicament occupent une place stratégique dans toute politique de ...
La profession d’herboriste, avant qu’un texte juridique ne soit promulgué pour saréglementation, éta...