This article analyzes the uses of sales-promotion programs in the tourism industry and proposes a number of quantitative and qualitative methods for evaluating their effectiveness
The article describes the main innovative technologies that are successfully applied today in the fi...
Background: Medical tourism represents the travel of individuals to receive health care and treatmen...
Tourism is one of the most perspective and dinamic branches of economics in the world. It is importa...
This article analyzes the uses of sales-promotion programs in the tourism industry and proposes a nu...
This article analyzes the uses of sales-promotion programs in the tourism industry and proposes a nu...
Tourism is considered as one of the biggest economy branches all over the world. Europe still remain...
The use of true experiments is advocated for testing destination advertising effectiveness in causin...
© The Author(s) 2019. This study focuses on the evaluation of the tourist destination advertising ef...
The definition of tourism “is the travel for recreational, leisure, family or business purposes, usu...
Theoretical background: The paper shows that increase in sales and profit margins is only partially ...
This study research focused on assessment of marketing strategies tour operators use for marketing a...
The increasing commitment of national governments to the funding of their tourism administrations ’ ...
The article is devoted to the analysis of the mechanism for the tourism product selling and formatio...
In the article, importance of marketing in tourism and several ways of developing tourism by marketi...
This article presents findings of a comparative study of destination marketing evaluation research i...
The article describes the main innovative technologies that are successfully applied today in the fi...
Background: Medical tourism represents the travel of individuals to receive health care and treatmen...
Tourism is one of the most perspective and dinamic branches of economics in the world. It is importa...
This article analyzes the uses of sales-promotion programs in the tourism industry and proposes a nu...
This article analyzes the uses of sales-promotion programs in the tourism industry and proposes a nu...
Tourism is considered as one of the biggest economy branches all over the world. Europe still remain...
The use of true experiments is advocated for testing destination advertising effectiveness in causin...
© The Author(s) 2019. This study focuses on the evaluation of the tourist destination advertising ef...
The definition of tourism “is the travel for recreational, leisure, family or business purposes, usu...
Theoretical background: The paper shows that increase in sales and profit margins is only partially ...
This study research focused on assessment of marketing strategies tour operators use for marketing a...
The increasing commitment of national governments to the funding of their tourism administrations ’ ...
The article is devoted to the analysis of the mechanism for the tourism product selling and formatio...
In the article, importance of marketing in tourism and several ways of developing tourism by marketi...
This article presents findings of a comparative study of destination marketing evaluation research i...
The article describes the main innovative technologies that are successfully applied today in the fi...
Background: Medical tourism represents the travel of individuals to receive health care and treatmen...
Tourism is one of the most perspective and dinamic branches of economics in the world. It is importa...