The goal of this article is to demonstrate how signaling support services and contractual arrangements that create value for incumbent franchisees can help to create value for the whole network by attracting prospective franchisees
Today\u27s franchising is a multibillion dollar industry fragmented among millions of businesses own...
This study provides a deeper understanding of the relevance of the entrepreneurship phenomenon to th...
International audiencePurpose : The purpose of this paper is to investigate the impact of participat...
Purpose – The goal of this article is to demonstrate how signaling support services and contractual ...
Purpose: This paper aims to outline different signals that franchisors can use to communicate their ...
The article reviews the line of franchising research known as managing a franchise system. The main ...
Franchising is a major trend in the hotel industry. Despite the fact that almost two-thirds of brand...
Purpose – The purpose of this research is to identify the critical determinants of a franchisee’s tr...
This study focuses on the dynamics of franchising as a business model. It is argued that a successfu...
This paper suggests a new perspective of franchising networks. We start from the limitations of what...
This article has two main objectives: first, to identify the various entrepreneurial profiles of the...
This article is part of a series of book excerpts from The Entrepreneur’s Intellectual Property & Bu...
This paper explores the profitability of real estate franchises. The database for the study consists...
Purpose - This paper proposes a knowledge-exchange framework for value co-creation in franchise netw...
The focus of this article is on the emergence and development of multi-unit franchising in the USA f...
Today\u27s franchising is a multibillion dollar industry fragmented among millions of businesses own...
This study provides a deeper understanding of the relevance of the entrepreneurship phenomenon to th...
International audiencePurpose : The purpose of this paper is to investigate the impact of participat...
Purpose – The goal of this article is to demonstrate how signaling support services and contractual ...
Purpose: This paper aims to outline different signals that franchisors can use to communicate their ...
The article reviews the line of franchising research known as managing a franchise system. The main ...
Franchising is a major trend in the hotel industry. Despite the fact that almost two-thirds of brand...
Purpose – The purpose of this research is to identify the critical determinants of a franchisee’s tr...
This study focuses on the dynamics of franchising as a business model. It is argued that a successfu...
This paper suggests a new perspective of franchising networks. We start from the limitations of what...
This article has two main objectives: first, to identify the various entrepreneurial profiles of the...
This article is part of a series of book excerpts from The Entrepreneur’s Intellectual Property & Bu...
This paper explores the profitability of real estate franchises. The database for the study consists...
Purpose - This paper proposes a knowledge-exchange framework for value co-creation in franchise netw...
The focus of this article is on the emergence and development of multi-unit franchising in the USA f...
Today\u27s franchising is a multibillion dollar industry fragmented among millions of businesses own...
This study provides a deeper understanding of the relevance of the entrepreneurship phenomenon to th...
International audiencePurpose : The purpose of this paper is to investigate the impact of participat...