Determinants of Street Hawked Foods Consumption in Oyo State, Nigeria

This study investigated the determinants of street hawked foods consumption in Oyo State. A descriptive research design was employed to obtain data from 300 hundred respondents in two Senatorial District of Oyo State. Data generated through structured questionnaire were analysed using Probit model estimates and OLS regression model. Finding revealed that age, sex, level of education and household size have negative significant effect on the consumption of street-hawked foods, while income and occupation have positive significant effect on the consumption of street-hawked foods. Therefore, it was suggested that marketers in food industry should make right utilization of the market opportunities of high demand for street-hawked foods. Finally, street-hawked foods seller should ensure more nourishing, healthful and neatness of their foods to the consumers as these greatly influences street-hawked foods consumption. Keywords: Consumption, Determinants, Marketers and Street-hawked food