The Status of Gender Media Coverage of Sports In Nigeria: A Case Study Of Print Media.

The aim of this study was to establish the status of print media coverage of male and female athletes in Nigeria. The study monitored the frequency of occurrence of print media reporting on male and female athletes. Articles and photographs of athletes in print media within the period of a year were analyzed. The results of the study confirmed that male athletes were more frequently reported in National Daily Newspapers in Nigeria than female athletes. This gives more visibility to male athletes than female athletes. Keywords: Gender, equity, entertainment, symbiotic, frequenc