Information Acquisition and Trading Behavior: Moderating Role of Demographic Factors

Behavior of investor is very important during investment which is the component of behavioral finance. Information acquisitions play an important role in trading behavior of investors. For this reason, present research is going to examine the impact of information acquisition on trading behavior of investors in presence of demographics as moderator. The results show positive and significant relation not only among the information acquisition and trading behavior of investors but also among all the dimensions of information acquisition. Moreover the outcome also proved that demographic factors moderate the relationship between the information acquisition and trading behavior. Present research is beneficial for investors which continually gather information and then take decision for investment. Keywords: Behavioral finance, Information acquisition, Trading behavior, Investors, Demographic factors. DOI: 10.7176/HRL/48-0