IOT - FROM NEW MARKET OPPORTUNITIES AND BUSINESS MODEL TO SECURITY CONCERN // IOT – OD NOVIH TRŽIŠNIH PRILIKA I POSLOVNOG MODELA DO BRIGE O SIGURNOSTI

In terms of innovations and their contribution to increasing the quality of everyday life of individuals, as well as the improvement of the business of companies, it is undoubtedly necessary to significantly consider the concept of “Internet of Things”. In this paper, the basic principles of Internet of Things will be presented, as well as the possibilities of applying this concept in order to improve the everyday business of companies. Bosnia and Herzegovina is far from the rest of the economies in which IoT is in use and the application of which is constantly increasing. “Internet of Things” makes things “think”, and “be smart”. Through the collection of data, the algorithms of artificial intelligence and their networking, the circle of communication between things is closed, and the human factor is excluded