The article examines the relation between memory and emotions. Employing Sarah Ahmed’s ideas on ’sticky feelings’ and Arlie Hochschild’s ’emotional labour’ it is analysed how WWII reenactors portraying German, British and American soldiersand Danish resisters simulate and handle a past connected with feelings as well as a powerful collective memory. The empirical material consists of interviews with reenactors and observations done at public WWII reenactment events in Denmark. The body is in focus of the analysis of the reenactors’ emotional and memory practices. The reenactors’ choice of war actors they embody, what parts of the war they bodily simulate and what embodied movements they do are analysed as emotion management of WWII so they ...