KAJIAN PELAKSANAAN PROGRAM PENGEMBANGAN USAHA AGRIBISNIS PERDESAAN (PUAP) USAHATANI PADI DI KECAMATAN LAU KABUPATEN MAROS

The results of the study obtained the level of effectiveness of the results of the study in the implementation of theRural Agribusiness Development Program on the performance of Gapoktan was quite effective. The performance aspectsof the farmer group combination, that was the Interest Level, consisted of Organizational Level with a score of 517 whichwas quite effective, Fund Management with a score of 517 was quite effective, and Farmer Business with a score of 515was quite effective. But, the iteam about the Level of Strength consisted of an Organizational Level with a score of 523being quite effective, Fund Management with a score of 511 was quite effective, and Farming with a score of 511 wasquite effective, meaning that the performance program of the farmer group combination members carried out its duties,so the implementation of the above program was quite effective. The rice farming acceptance after the program hasincreased, the implementation of the program shows a value of -15.778 with a significance of 0.000 < 0.05, Hi acceptedmeans that there is a difference in the level of farmers before and after the significant rural agribusiness development.Program where the average before the program shows farmers' acceptance of Rp. 15,553,192.31, while after theprogram, the average income of farmers is Rp. 18,791,826.92