Improving Green Computing in Business Intelligence by Measuring Performance of Reverse Supply Chains

Increasing attention has been given to greencomputing in Business Intelligence. This paper specificallyconsiders the measurement of performance in the reversesupply chain. That is because of the increasing value ofproducts and technology at the end of general direct supplychains as well as the impact of new green legislation. Unlikeforward supply chains, design strategies for reverse supplychains are relatively unexplored and underdeveloped.Meanwhile measuring supply chain performance is becomingimportant as the need for data in business intelligence systemsincreases and the understanding, collaboration and integrationincreases between supply chain members. It also helpscompanies to target the most profitable market segments oridentify a suitable service definition. This paper describes asynthesis of known theory concerning measuring performanceand assesses the state of the art. Strengths and gaps areidentified. Some initial results are presented for measuringsupply performance in reverse supply chains (using robustmethods) and are outlined future research needs