Addresses issues regarding mail survey response rates in the broadcasting industry. Definition of mail survey; Use of variations of social exchange principles in the study; Difficulties inherent in mail surveys; Implications for research on the broadcast industry
This study reports findings about British advertising agency managers' response patterns to a mail s...
Investigation of the influence of some fifty factors on the response to mail surveys. Influence of c...
The failure of a substantial portion of mail survey recipients to respond to invitations to particip...
Abstract A meta-analysis of prior studies of techniques de-signed to induce mail survey response rat...
In contrast to the conclusions from traditional reviews, meta-analysis shows that certain types of p...
One of the problems facing researchers collecting primary data via mail surveys is that such researc...
The mailed questionnaire research process developed historically as part of the survey research move...
This paper examines the effectiveness of several techniques for improving response rates to mail sur...
When conducting mail and mail-back surveys, market research firms need to estimate response rates in...
What techniques effectively and consistently impact response rates to a mail survey? No clear answer...
This article reports a meta-analysis of 45 studies that explicitly compare the response obtained us...
This paper provides an overview of telephone survey research by colleges and universities and report...
Achieving a high rate of response to a mail survey is important from several viewpoints. Aside from ...
Response rates are one indicator of a survey's data quality, as a great deal of importance has been ...
Dillman's Total Design Method (TDM) for mail surveys has proved effectual in attaining high response...
This study reports findings about British advertising agency managers' response patterns to a mail s...
Investigation of the influence of some fifty factors on the response to mail surveys. Influence of c...
The failure of a substantial portion of mail survey recipients to respond to invitations to particip...
Abstract A meta-analysis of prior studies of techniques de-signed to induce mail survey response rat...
In contrast to the conclusions from traditional reviews, meta-analysis shows that certain types of p...
One of the problems facing researchers collecting primary data via mail surveys is that such researc...
The mailed questionnaire research process developed historically as part of the survey research move...
This paper examines the effectiveness of several techniques for improving response rates to mail sur...
When conducting mail and mail-back surveys, market research firms need to estimate response rates in...
What techniques effectively and consistently impact response rates to a mail survey? No clear answer...
This article reports a meta-analysis of 45 studies that explicitly compare the response obtained us...
This paper provides an overview of telephone survey research by colleges and universities and report...
Achieving a high rate of response to a mail survey is important from several viewpoints. Aside from ...
Response rates are one indicator of a survey's data quality, as a great deal of importance has been ...
Dillman's Total Design Method (TDM) for mail surveys has proved effectual in attaining high response...
This study reports findings about British advertising agency managers' response patterns to a mail s...
Investigation of the influence of some fifty factors on the response to mail surveys. Influence of c...
The failure of a substantial portion of mail survey recipients to respond to invitations to particip...