Add to ORKGInternational audienceWhereas previous research concentrated on articulating what global strategies look like in large multinational companies with decades of experience in operations abroad, <i>The Leap to Globalization</i> focuses on how globalizing is realized over time in companies that start from a narrow geographic base. <br>Three characteristics differentiate globalizing as observed in current practice from simple international expansion. First, globalization implies a redefinition of customer value; second, globalizing is an entrepreneurial process that transforms the company; and third, speed plays an essential role in globalization.<br/
The conventional view of globalization sees it as a process driven by giant firms from the Triad reg...
Globalization is not a new phenomenon. This process has been initiated by great geographic discoveri...
The aim of this report was to get awareness of business and its global perspectives. Business is no ...
International audienceWhereas previous research concentrated on articulating what global strategies ...
Abstract The process of internationalization of firms has in the past been seen as something that is...
Globalization, especially in the business world of the 21st century, is inevitable. Today, almost al...
DergiPark: 73110ejovoc‘Global’/‘globalization’ are probably the most frequently heard concepts durin...
Globalization and virtual economy are external factors that drive companies to approach the global m...
Globalization and virtual economy are external factors that drive companies to approach the global m...
Abstract: Much of the debate on the alleged evils and merits of globalization has been based on afte...
Despite its specific destabilizing effects, the real dimensions of globalization do not justify a ge...
The context of international business has evolved over the years and has always reflected the climat...
At the dawn of the new millennium, globalisation has become the most popular agenda in the economic,...
In the last two decades, global marketing was adopted by a majority of international companies. Glob...
Globalization has been a key force in the development of business in recent decades. But with nation...
The conventional view of globalization sees it as a process driven by giant firms from the Triad reg...
Globalization is not a new phenomenon. This process has been initiated by great geographic discoveri...
The aim of this report was to get awareness of business and its global perspectives. Business is no ...
International audienceWhereas previous research concentrated on articulating what global strategies ...
Abstract The process of internationalization of firms has in the past been seen as something that is...
Globalization, especially in the business world of the 21st century, is inevitable. Today, almost al...
DergiPark: 73110ejovoc‘Global’/‘globalization’ are probably the most frequently heard concepts durin...
Globalization and virtual economy are external factors that drive companies to approach the global m...
Globalization and virtual economy are external factors that drive companies to approach the global m...
Abstract: Much of the debate on the alleged evils and merits of globalization has been based on afte...
Despite its specific destabilizing effects, the real dimensions of globalization do not justify a ge...
The context of international business has evolved over the years and has always reflected the climat...
At the dawn of the new millennium, globalisation has become the most popular agenda in the economic,...
In the last two decades, global marketing was adopted by a majority of international companies. Glob...
Globalization has been a key force in the development of business in recent decades. But with nation...
The conventional view of globalization sees it as a process driven by giant firms from the Triad reg...
Globalization is not a new phenomenon. This process has been initiated by great geographic discoveri...
The aim of this report was to get awareness of business and its global perspectives. Business is no ...