Add to ORKGDuring the past three decades, the growth of e-commerce has presented marketers with many new arenas for research and application. Certainly e-commerce has become a significant portion of the world economy and in particular the consumer sector. As previous literature has consistently considered perceived risk as a major factor consumer purchase decisions, this research identifies several major components of consumer perceived risk (PR) and their normative implications in the e-commerce environmen
People mentally organize information, attitudes, and images about an environment in so called cogni...
This paper aim is to assess if consumers’ perceived risk can mediate the relationship between ...
It is widely known in the related literature that consumer’s perceived communicational risks act as ...
In this article we identified a number of factors influencing the consumers’ perceived risk. In the ...
This research addressed the question of how information technology (IT) tools influence the perceive...
Over the last decade, electronic commerce has become one of the fastest growing markets in China and...
Since the beginning of e-commerce, trustworthiness of commercial web sites has been a constant issue...
AbstractSeveral studies have shown that consumers perceive higher risks buying online than in conven...
The growth of Internet marketing has encouraged marketing researchers to look at how traditional con...
In this study, we examine an important factor that affects consumers' acceptance of business-to-comm...
none2Risk perception is considered by researchers an important construct for comprehending online sh...
The ecommerce environment is relatively new, and several risks associated with ecommerce are novel t...
The ecommerce environment is relatively new, and several risks associated with ecommerce are novel t...
Even though online commerce has garnered vast academic interest during the recent years, theoretical...
Even before the Internet, numerous studies of perceived risk and risk relievers in purchasing decisi...
People mentally organize information, attitudes, and images about an environment in so called cogni...
This paper aim is to assess if consumers’ perceived risk can mediate the relationship between ...
It is widely known in the related literature that consumer’s perceived communicational risks act as ...
In this article we identified a number of factors influencing the consumers’ perceived risk. In the ...
This research addressed the question of how information technology (IT) tools influence the perceive...
Over the last decade, electronic commerce has become one of the fastest growing markets in China and...
Since the beginning of e-commerce, trustworthiness of commercial web sites has been a constant issue...
AbstractSeveral studies have shown that consumers perceive higher risks buying online than in conven...
The growth of Internet marketing has encouraged marketing researchers to look at how traditional con...
In this study, we examine an important factor that affects consumers' acceptance of business-to-comm...
none2Risk perception is considered by researchers an important construct for comprehending online sh...
The ecommerce environment is relatively new, and several risks associated with ecommerce are novel t...
The ecommerce environment is relatively new, and several risks associated with ecommerce are novel t...
Even though online commerce has garnered vast academic interest during the recent years, theoretical...
Even before the Internet, numerous studies of perceived risk and risk relievers in purchasing decisi...
People mentally organize information, attitudes, and images about an environment in so called cogni...
This paper aim is to assess if consumers’ perceived risk can mediate the relationship between ...
It is widely known in the related literature that consumer’s perceived communicational risks act as ...