Add to ORKGThe aim of this research has been to explore and further describe the use of Instagram for destination marketing. The purpose of this study was to better understand how marketing objectives can be achieved using Instagram. Based on the research question a literature review was formed. Methodologically a quantitative approach was used. The data was collected from the Instagram account of Swedish Lapland. The finding indicates that Instagram is a place where people find new travel destinations, the app is one of the primary sources of this information and some people buy trips with the information they find on the app.
Aim: The aim of this study was to identify whether the social media platform ‘Instagram’ has an infl...
Przedmiotem niniejszej pracy są zachowania podróżnicze, które zachodzą pod wpływemInstagrama. Celem ...
The last years technological developments have lead to significant improvements in Internet usage, a...
The aim of this research has been to explore and further describe the use of Instagram for destinati...
Picture is worth a thousand words, as the old saying goes. Photos convey emotions, feelings, thought...
This study aims to illustrate how Destination Marketing Organizations can use Instagram for destinat...
Due to the visual nature of tourism, Instagram has become a popular platform for destination marketi...
The purpose of this thesis is to understand more deeply how social media, especially Instagram influ...
Social media is a significant communication tool in the tourism industry because it can reach a wide...
BACKGROUND : Online social networking websites have revolutionised communication in the postmodern e...
Instagram is a popular social media platform. Its ability to convey feelings through photographs has...
Background Two main perspectives have been adopted to analyse the use of social media in the touri...
Ferðamennska hefur breyst með tilkomu samfélagsmiðla og eru ferðamenn farnir að nýta sér þá í samban...
Instagram is a popular social media platform. Its ability to convey feelings through photographs ha...
This thesis examines how Instagram content influences people in their twenties to travel to destinat...
Aim: The aim of this study was to identify whether the social media platform ‘Instagram’ has an infl...
Przedmiotem niniejszej pracy są zachowania podróżnicze, które zachodzą pod wpływemInstagrama. Celem ...
The last years technological developments have lead to significant improvements in Internet usage, a...
The aim of this research has been to explore and further describe the use of Instagram for destinati...
Picture is worth a thousand words, as the old saying goes. Photos convey emotions, feelings, thought...
This study aims to illustrate how Destination Marketing Organizations can use Instagram for destinat...
Due to the visual nature of tourism, Instagram has become a popular platform for destination marketi...
The purpose of this thesis is to understand more deeply how social media, especially Instagram influ...
Social media is a significant communication tool in the tourism industry because it can reach a wide...
BACKGROUND : Online social networking websites have revolutionised communication in the postmodern e...
Instagram is a popular social media platform. Its ability to convey feelings through photographs has...
Background Two main perspectives have been adopted to analyse the use of social media in the touri...
Ferðamennska hefur breyst með tilkomu samfélagsmiðla og eru ferðamenn farnir að nýta sér þá í samban...
Instagram is a popular social media platform. Its ability to convey feelings through photographs ha...
This thesis examines how Instagram content influences people in their twenties to travel to destinat...
Aim: The aim of this study was to identify whether the social media platform ‘Instagram’ has an infl...
Przedmiotem niniejszej pracy są zachowania podróżnicze, które zachodzą pod wpływemInstagrama. Celem ...
The last years technological developments have lead to significant improvements in Internet usage, a...