KAJIAN PERSEPSI DAN PREFERENSI PEDAGANG KAKI LIMA PASAR RAYA PADANG TERHADAP UPAYA PENATAAN DAN RELOKASI

Street vendors (PKL) as part of the informal sector that are emerging in major cities of Indonesia, one of them in the city of Padang. The street vendors are mostly from the people of underprivileged, marginalized by economic development or by the economic crisis. One of the weaknesses in the urban planning is not providing urban space to facilitate the activities of street vendors, so that street vendors utilize public spaces (sidewalks, parks, road, riverside area and etc.) which has impact that the public space can not be utilized well by people. Therefore reconcile economic interests with the interests of the street vendors for both and beauty of the city is a requirement that must be met by the municipality of the city in order to create visual harmony. Trading activities in Padang, as the nodes of the distribution system of goods for society strongly influenced by trading activity that occurred in the markets. About 2,959 informal sector traders spread across various market locations in Padang, and the largest concentration of street vendors are in the Pasar Raya Padang with more or less as 1807 people. It shows that the informal sector according to this is PKL has significant role in absorbing labor that was not able to be accommodated by the formal sector. The primary data collection in this research was conducted through interviews and questionnaires to 76 respondents out of 297 street vendors who sell goods in the area Jalan Pasar Raya Padang. Interviews and questionnaires are intended to be able to know and observe the socio-economic characteristics of street vendors, activities and knowing the perception and preference of PKL towards structuring and relocation. The results using binary logistic regression, according to five variables of the street vendors/PKL that were the level of income, level of education, length of trading, the condition of facilities and the location of trading, the results showed there are three variables that influence significantly to the willingness of vendors to be relocated. The variables are the level of education, the condition of the facility and the distance of new trading location within the street vendors/PKL desired. Keywords : informal sector, street vendors, relocation, preferenc