Our everyday use of electronic devices and search for various contents online provides valuable insights into our functioning and preferences. Companies usually extract and analyze this data in order to predict our future behavior and to tailor their marketing accordingly. In terms of the General Data Protection Regulation such practice is called profiling and is subject to specific rules. However, the behavior analysis can be used also for unique identification or verification of identity of a person. Therefore, this paper claims that under certain conditions data about online behavior of an individual fall into the category of biometric data within the meaning defined by the GDPR. Moreover, this paper claims that profiling of a person can...
Internet marketing is still an experimental area that continues to grow, evolve and adapt. Wit...
With the intensification of digitalization of all processes and activities, the issue of information...
Technological advancements allow biometric applications to be more omnipresent than in any other tim...
On the internet, many of the services, such as social media platforms, search engines and news sites...
The emergence of new forms of interactions in the online environment, as social media, search engine...
Behavioural targeting, or online profiling, is at the core of many privacy problems on the Internet....
Online profiling or behavioural tracking is the process by which private companies track and gather ...
Behavioural biometrics are becoming more and more popular. It is hard to find a sensor that is embedd...
This paper integrates and cuts through domains of privacy law and biometrics. Specifically, this pa...
While it is a rather common business practice, Internet marketing is still an area that continues to...
p>The accelerating emergence of personalised advertising is mostly driven by data. Accordingly, a...
The European Union General Data Protection Regulation (GDPR) has introduced online privacy and trans...
To enable people to interact with online websites and systems, browsers capture a variety of events ...
Behavioural biometrics is increasingly considered both for security and non-security related applica...
The purpose of this article is to draw attention to the possibility of using new methods for the ide...
Internet marketing is still an experimental area that continues to grow, evolve and adapt. Wit...
With the intensification of digitalization of all processes and activities, the issue of information...
Technological advancements allow biometric applications to be more omnipresent than in any other tim...
On the internet, many of the services, such as social media platforms, search engines and news sites...
The emergence of new forms of interactions in the online environment, as social media, search engine...
Behavioural targeting, or online profiling, is at the core of many privacy problems on the Internet....
Online profiling or behavioural tracking is the process by which private companies track and gather ...
Behavioural biometrics are becoming more and more popular. It is hard to find a sensor that is embedd...
This paper integrates and cuts through domains of privacy law and biometrics. Specifically, this pa...
While it is a rather common business practice, Internet marketing is still an area that continues to...
p>The accelerating emergence of personalised advertising is mostly driven by data. Accordingly, a...
The European Union General Data Protection Regulation (GDPR) has introduced online privacy and trans...
To enable people to interact with online websites and systems, browsers capture a variety of events ...
Behavioural biometrics is increasingly considered both for security and non-security related applica...
The purpose of this article is to draw attention to the possibility of using new methods for the ide...
Internet marketing is still an experimental area that continues to grow, evolve and adapt. Wit...
With the intensification of digitalization of all processes and activities, the issue of information...
Technological advancements allow biometric applications to be more omnipresent than in any other tim...