ANALISIS FAKTOR - FAKTOR YANG MEMPENGARUHI NASABAH MENGGUNAKAN JASA BANK SYARIAH (Studi Kasus Pada Bank Bni Syariah Dan Bank Syariah Mandiri Di Kota Ternate)

ABSTRACTThis study was conducted to analyze the factors that influence customers to usethe services of Islamic banks in conducting financial transactions. The variablesused in this study are: Determination of the sample in this study was carried outby giving a questionnaire for later reference to respondents. The analytical toolused in this study was Multiple Linear Regression with analysis using SPSS forWindows v20. Based on the results of simultaneous analysis of Location,Promotion, Facilities, Services and methods by using Syariah BankKeywords: Location, Promotion, Facilities, Services and Profit sharing, customerdecisions of using Syariah Ban