ANALISIS POTENSI, EFISIENSI DAN EFEKTIVITAS PENERIMAAN RETRIBUSI IZIN MENDIRIKAN BANGUNAN DI KABUPATEN SLEMAN DAN STRATEGI PENGEMBANGANNYA TAHUN 2010-2012

This study aims to analyze the potential revenue of IMB and development strategy to achieve its potential. Using data reception building permit levy Sleman district during the 2010-2012 period of the quantitative data analyzed of potential building permit. Factors analyzed to support this research is the analysis of the potential, contribution to local revenue IMB, IMB levy revenue growth from the year 2010-2012, efficiency and effectiveness. It also examined the development of strategies needed to achieve this potential is with a SWOT analysis. The results found that the potential of building permit fees in Sleman district is very high. Value of building permits levy effectiveness of the comparison between actual revenues and building permit fees are not effective potential, the level of efficiency of the building permit levy revenue is high enough. SWOT Analysis is in quadrant I. Quadrant shows the situation very well because there was a power used to achieve profitable opportunities. An alternative strategy is the right thing to do development strategy (aggressive) because of the potential for building permit revenue is still very likely to be developed. Key words: IMB levy revenue potential, revenue Daaerah, SWOT analysis, the effectiveness of retribution, retribution efficienc