ROER4D project activity toolkit : communications

The chapter charts the experience of the Research on Open Educational Resources for Development (ROER4D) Communications Advisor in developing a research communication strategy. It provides an overview of the research communication field to give context and background to some of the field’s key debates and considerations, with attention to the specific field of development research communication. The trajectory of developing and implementing a communications strategy took place in three phases: (1) strategy and activity formulation, (2) implementation, (3) and iterating and responding to audience needs. Communication purposes are mapped to associated specific objectives and stakeholders