The automotive industry is one of the main industries in Thailand with significant contribution to the economy, employment, value added and automotive technology development in Thailand as well as supply chain related industries. The automotive industry is one of the main industries in Thailand that generates economic value for the country. Due to consistent economic and industrial growth in Thailand and Asia, in 2014, Thailand automotive production capacity manage to exceed 3 million vehicles each for automobile and motorcycles. The concept of relationship commitment between buyers and sellers has generated lot of interests and has been the central focus in relationship marketing research. The purpose of this study is to examine the power...
This study explores how the automotive value chain has evolved in Thailand since the 1990s. Trade in...
The paper analyzes the features of Thai auto industry from the late 1980s to the present. It uses an...
The objective of this research is to investigate the role of buyer-supplier commitment in supplier p...
Thailand is a leading regional and global automotive manufacturer. It was ranked the first among ASE...
In supplier-dealer relationships, commitment is referred to as a desire to develop a stable relatio...
Relationship satisfaction is an important factor in understanding the development, enhancing, and ma...
Purpose – The purpose of this paper is to analyze the nature and the evolution of manufacturer–suppl...
With the increasing interest in buyer-supplier relationships, relationship satisfaction has become a...
With the increasing interest in buyer-supplier relationships, relationship satisfaction has become a...
Despite the assumption that relationship satisfaction contributes to buyer-supplier relationship, pr...
Managing the channel relationship is a key concern in manufacturer-dealer relationship.This study in...
This study will look at the concept of relationship quality (RQ) and its relationship to customer lo...
This paper focused the relationship marketing in branding within the customer durable goods, specifi...
This paper examines factors that encourage firms to go into supply chain collaborations (SCC) and re...
The steep increase in the number and variety of exchange relations, the increased complexity and unc...
This study explores how the automotive value chain has evolved in Thailand since the 1990s. Trade in...
The paper analyzes the features of Thai auto industry from the late 1980s to the present. It uses an...
The objective of this research is to investigate the role of buyer-supplier commitment in supplier p...
Thailand is a leading regional and global automotive manufacturer. It was ranked the first among ASE...
In supplier-dealer relationships, commitment is referred to as a desire to develop a stable relatio...
Relationship satisfaction is an important factor in understanding the development, enhancing, and ma...
Purpose – The purpose of this paper is to analyze the nature and the evolution of manufacturer–suppl...
With the increasing interest in buyer-supplier relationships, relationship satisfaction has become a...
With the increasing interest in buyer-supplier relationships, relationship satisfaction has become a...
Despite the assumption that relationship satisfaction contributes to buyer-supplier relationship, pr...
Managing the channel relationship is a key concern in manufacturer-dealer relationship.This study in...
This study will look at the concept of relationship quality (RQ) and its relationship to customer lo...
This paper focused the relationship marketing in branding within the customer durable goods, specifi...
This paper examines factors that encourage firms to go into supply chain collaborations (SCC) and re...
The steep increase in the number and variety of exchange relations, the increased complexity and unc...
This study explores how the automotive value chain has evolved in Thailand since the 1990s. Trade in...
The paper analyzes the features of Thai auto industry from the late 1980s to the present. It uses an...
The objective of this research is to investigate the role of buyer-supplier commitment in supplier p...