Wellbeing research for rural development

This article aims to analyse the main features, importance and benefit of wellbeing research for rural development. Wellbeing research, which is becoming more and more important in social sciences discourse and its interrelations with rural development were analysed using analysis and synthesis of scientific literature, logic and systematic analysis, comparison and graphic modeling methods. The interest in the research significantly grew at the end of the 20th century and it is already recognized as a challenge and/or new instrument evaluating the progress and development of society. It should be noted that this direction of research can be adapted to different territorial levels. Wellbeing research is not only about the worldwide (macro level) wellbeing of nations, but also highlights specific features of smaller units like rural areas and their development (micro level). So when implementing the wellbeing research it is important to choose correctly whether objective or subjective wellbeing can be evaluated based on what positive or negative aspects it gives at the local level. This article deals with the main features of wellbeing research and what is common between this research and rural development as well as what benefit they give to rural communities and development. Research results show that benefit of wellbeing research for rural development is important because it allows to get information about the wellbeing situation of rural people, reveals existing problems and positive changes, gives an opportunity to observe how to improve the evaluation of wellbeing and informs rural actors about their role in the wellbeing research and their possible influence on the rural developmentVytauto Didžiojo universitetasŽemės ūkio akademij