The article illustrates the role of cognitive processes in the perception of modern advertising in t...
W dzisiejszych czasach elementy psychologii są bardzo popularne w procesie kreowania reklamy. Szerok...
"New edition, with additions and a complete index."Bibliography: p. 240-271.Mode of access: Internet
The article contains methods of psychological impact of advertising on a person. There are examples ...
The article reveals the impact of modern advertising on the human mind and psychology and the proble...
The article reveals the impact of modern advertising on the human mind and psychology and the proble...
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer...
My thesis deals with the subject of advertising, both as a specific kind of information as well as a...
Consumer psychology, Advertising, Target audience, Marketing campaigns, Sales, Psychology of consump...
Advertising plays a major role in modern life. It shapes the attitudes of the society and the indivi...
The thesis summarises current knowledge of psychological aspects of advertisement. It starts with a ...
Present work describes two ways of application of psychological findings to economic theory of adver...
Rozważania podjęte w niniejszym artykule prowadzą do konkluzji, że droga do sukcesu rynkowego to sze...
The article analyses the term of "advertising" with the focus on information transmission function a...
Advertising is an instrument used to capture the attention of the consumer so that brand name, infor...
The article illustrates the role of cognitive processes in the perception of modern advertising in t...
W dzisiejszych czasach elementy psychologii są bardzo popularne w procesie kreowania reklamy. Szerok...
"New edition, with additions and a complete index."Bibliography: p. 240-271.Mode of access: Internet
The article contains methods of psychological impact of advertising on a person. There are examples ...
The article reveals the impact of modern advertising on the human mind and psychology and the proble...
The article reveals the impact of modern advertising on the human mind and psychology and the proble...
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer...
My thesis deals with the subject of advertising, both as a specific kind of information as well as a...
Consumer psychology, Advertising, Target audience, Marketing campaigns, Sales, Psychology of consump...
Advertising plays a major role in modern life. It shapes the attitudes of the society and the indivi...
The thesis summarises current knowledge of psychological aspects of advertisement. It starts with a ...
Present work describes two ways of application of psychological findings to economic theory of adver...
Rozważania podjęte w niniejszym artykule prowadzą do konkluzji, że droga do sukcesu rynkowego to sze...
The article analyses the term of "advertising" with the focus on information transmission function a...
Advertising is an instrument used to capture the attention of the consumer so that brand name, infor...
The article illustrates the role of cognitive processes in the perception of modern advertising in t...
W dzisiejszych czasach elementy psychologii są bardzo popularne w procesie kreowania reklamy. Szerok...
"New edition, with additions and a complete index."Bibliography: p. 240-271.Mode of access: Internet