In the current epistemological debate scientific models are not only considered as useful devices for explaining facts or discovering new entities, laws, and theories, but also rubricated under various new labels: from the classical ones, as abstract entities and idealizations, to the more recent, as fictions, surrogates, credible worlds, missing systems, make-believe, parables, functional, epistemic actions, revealing capacities. This article discusses these approaches showing some of their epistemological inadequacies, also taking advantage of recent results in cognitive science. I will substantiate my revision of epistemological fictionalism reframing the received idea of abstractness and ideality of models with the help of recent result...