Add to ORKGStudy (based mainly on content and network analysis) aiming at disentangling the different conceptualizations of the construct of trust proposed in marketing studies in these last decade
This exploratory, qualitative research examines the literature from various disciplines, including p...
Title: Why we trust What we trust Seminar date: 2020-06-04 Course: BUSN39 Degree project in Global M...
A study was conducted to investigate whether trust and distrust are two independent concepts that co...
Study (based mainly on content and network analysis) aiming at disentangling the different conceptua...
Investigation of the meaning of trust in a sample of marketing studies published in the last decade
Scholarly research largely converges on the argument that trust is of paramount importance to drive ...
The aim of the study is to present the theoretical background of trust and to review its role in mar...
The book attempts to order the analytical complexity and myriad perspectives that characterise resea...
Purpose - The primary purpose of this article is to introduce the special issue on trust in marketin...
Trust is a vital relationship concept that needs further conceptual analysis, not just empirical tes...
Trust is central to many marketing models, however, few studies have measured its components over ti...
Research Purpose: To examine the relationship between Brand Trust and Trust in Technology and establ...
Trust, whether it is interpersonal trust, organizational trust, or trust in exchange relationships, ...
Defining trust is complex and so too is the placement of that trust. The development of the internet...
After explaining the role of trust in the process of value creation (sections 2 and 3), an analysis ...
This exploratory, qualitative research examines the literature from various disciplines, including p...
Title: Why we trust What we trust Seminar date: 2020-06-04 Course: BUSN39 Degree project in Global M...
A study was conducted to investigate whether trust and distrust are two independent concepts that co...
Study (based mainly on content and network analysis) aiming at disentangling the different conceptua...
Investigation of the meaning of trust in a sample of marketing studies published in the last decade
Scholarly research largely converges on the argument that trust is of paramount importance to drive ...
The aim of the study is to present the theoretical background of trust and to review its role in mar...
The book attempts to order the analytical complexity and myriad perspectives that characterise resea...
Purpose - The primary purpose of this article is to introduce the special issue on trust in marketin...
Trust is a vital relationship concept that needs further conceptual analysis, not just empirical tes...
Trust is central to many marketing models, however, few studies have measured its components over ti...
Research Purpose: To examine the relationship between Brand Trust and Trust in Technology and establ...
Trust, whether it is interpersonal trust, organizational trust, or trust in exchange relationships, ...
Defining trust is complex and so too is the placement of that trust. The development of the internet...
After explaining the role of trust in the process of value creation (sections 2 and 3), an analysis ...
This exploratory, qualitative research examines the literature from various disciplines, including p...
Title: Why we trust What we trust Seminar date: 2020-06-04 Course: BUSN39 Degree project in Global M...
A study was conducted to investigate whether trust and distrust are two independent concepts that co...