Add to ORKG[[sponsorship]]臺灣大學國際企業學系[[conferencetype]]國內[[conferencedate]]20101106~20101106[[iscallforpapers]]Y[[conferencelocation]]臺北市, 臺
From the recent marketing incidents of a typical airline company, this research study would like to ...
The increase of competition among products of a similar nature has provided a big challenge in the m...
[[sponsorship]]台南大學[[conferencetype]]國際[[conferencedate]]20090505~20090508[[booktype]]紙本[[iscallforp...
[[sponsorship]]臺灣統計方法學學會; 東吳大學[[conferencetype]]國內[[conferencedate]]20101024~20101024[[iscallforpape...
[[abstract]]This study aimed to detennine the customer-based brand equity of Taiwanese and Indonesia...
[[abstract]]Customer-based brand equity has garnered considerable attention. This study. will employ...
[[abstract]]This study aimed to determine the customer-based brand equity of Taiwanese and Indonesia...
This research is a quantitative study aimed to investigate the determinants of the sport team sponso...
[[abstract]]This research investigated direct and indirect relationship between brand equity constru...
Taiwan has had a strong OEM electronics industry for over 20 years now, but in a time of narrowing p...
Global brands have been dominating Indonesian market in these few last years. Indonesia itself is on...
Purpose–This paper aims to examine the beliefs and perceptions of private label brands among young ...
Purpose: The study aims to explore the novel issue of how consumers perceive sponsorship initiative...
The authors of this study investigate sponsorship effects on customers in Korea and China, specifica...
This study generally aims to analyze how the preferences of Indonesian as a customer in consuming lo...
From the recent marketing incidents of a typical airline company, this research study would like to ...
The increase of competition among products of a similar nature has provided a big challenge in the m...
[[sponsorship]]台南大學[[conferencetype]]國際[[conferencedate]]20090505~20090508[[booktype]]紙本[[iscallforp...
[[sponsorship]]臺灣統計方法學學會; 東吳大學[[conferencetype]]國內[[conferencedate]]20101024~20101024[[iscallforpape...
[[abstract]]This study aimed to detennine the customer-based brand equity of Taiwanese and Indonesia...
[[abstract]]Customer-based brand equity has garnered considerable attention. This study. will employ...
[[abstract]]This study aimed to determine the customer-based brand equity of Taiwanese and Indonesia...
This research is a quantitative study aimed to investigate the determinants of the sport team sponso...
[[abstract]]This research investigated direct and indirect relationship between brand equity constru...
Taiwan has had a strong OEM electronics industry for over 20 years now, but in a time of narrowing p...
Global brands have been dominating Indonesian market in these few last years. Indonesia itself is on...
Purpose–This paper aims to examine the beliefs and perceptions of private label brands among young ...
Purpose: The study aims to explore the novel issue of how consumers perceive sponsorship initiative...
The authors of this study investigate sponsorship effects on customers in Korea and China, specifica...
This study generally aims to analyze how the preferences of Indonesian as a customer in consuming lo...
From the recent marketing incidents of a typical airline company, this research study would like to ...
The increase of competition among products of a similar nature has provided a big challenge in the m...
[[sponsorship]]台南大學[[conferencetype]]國際[[conferencedate]]20090505~20090508[[booktype]]紙本[[iscallforp...