Needs profile. Sensitising Approach for User Experience Research

Basic human needs are a valuable source for creating meaningful products. Hence, designing for a positive User Experience requires an extensive understanding of those. Instead of just analysing abstract data, designers should also gather implicit information based on their own perception to gain holistic insights on the users’ emotional perspectives. Inevitably there exists an influence of the designers’ individual perspective on the accumulated insights during user research activities. However, if the designers are aware of their own and multiple other perspectives on needs, there is a good chance that they value relevant observations in user research