This study aims to determine the influence of the physical environment, perceived value, and image of hotel on consumer behavioral intentions. Population of this research is all the people who've been stay at 3 and 4 star hotels in Palembang. Based on the number of existing populations obtained amount of sample is 183 respondents. The sampling method used in this study is non probability sampling technique with a type of accidental sampling. Based on ANOVA test results F count is 82.420 and F table is 3.189 with significance 0.000 <0.05, so the regression model can be used to predict the influence of the physical environment, perceived value and image of hotel on consumer behavioral intentions to choosing hotel. Statistical analysis showed...
The purpose of the research is to analyze the influences of social servicescape and physical service...
In a hospitality world, consumer expected an optimal service followed with hospitality as an added v...
Brand awareness and brand image are very important in the business world, because they can invite an...
This study aims to determine the influence of the physical environment, perceived value, and image o...
This study aimed to determine the effect of marketing mix (hotel products, price, place, promotions,...
Penelitian ini untuk mengetahui pengaruh Kualitas Pelayanan, Harga dan Lokasi terhadap Keputusan Men...
This watchfilness internal issue is influence either through together also partially marketing mix t...
Hotel is the kind of industries that produce and provide something in the form of goods and services...
ABSTRACT This study aims to determine the effect of physical tangible, reliability, and responsivene...
The purpose of this study was to determine the effect of perceived value and perceived quality parti...
Kabupaten Subang merupakan salah satu kabupaten dengan destinasi wisata lengkap yang terletak di Uta...
This study aims to describe identity and analyze reputation, socialresponsibility and physical envir...
Penelitian inibertujuanuntukmengetahuipengaruh dari Perception, Preference dan Customer Value terhad...
. Hospitality concept can be defined in two aspects i.e. in philosophy and economy aspects. Architec...
ABSTRAK Pertumbuhan hotel di Indonesia meningkat setiap tahun, hal ini didorong meningkatnya jumla...
The purpose of the research is to analyze the influences of social servicescape and physical service...
In a hospitality world, consumer expected an optimal service followed with hospitality as an added v...
Brand awareness and brand image are very important in the business world, because they can invite an...
This study aims to determine the influence of the physical environment, perceived value, and image o...
This study aimed to determine the effect of marketing mix (hotel products, price, place, promotions,...
Penelitian ini untuk mengetahui pengaruh Kualitas Pelayanan, Harga dan Lokasi terhadap Keputusan Men...
This watchfilness internal issue is influence either through together also partially marketing mix t...
Hotel is the kind of industries that produce and provide something in the form of goods and services...
ABSTRACT This study aims to determine the effect of physical tangible, reliability, and responsivene...
The purpose of this study was to determine the effect of perceived value and perceived quality parti...
Kabupaten Subang merupakan salah satu kabupaten dengan destinasi wisata lengkap yang terletak di Uta...
This study aims to describe identity and analyze reputation, socialresponsibility and physical envir...
Penelitian inibertujuanuntukmengetahuipengaruh dari Perception, Preference dan Customer Value terhad...
. Hospitality concept can be defined in two aspects i.e. in philosophy and economy aspects. Architec...
ABSTRAK Pertumbuhan hotel di Indonesia meningkat setiap tahun, hal ini didorong meningkatnya jumla...
The purpose of the research is to analyze the influences of social servicescape and physical service...
In a hospitality world, consumer expected an optimal service followed with hospitality as an added v...
Brand awareness and brand image are very important in the business world, because they can invite an...