This paper aims to explore to what extent students enrolled on Translation and on Advertising courses are gender aware, i.e. whether they perceive that the decisions they take when translating or creating non-profit advertisements which present gender-related concerns may have an impact on the social perception of gender. Three groups of students of different levels (undergraduate versus postgraduate) and belonging to two different universities (University of Vic – Central University of Catalonia – Spain, and London Metropolitan University – UK) come under scrutiny. Drawing on previous stages of the study, the authors intend to examine how it is possible to address ethical issues in students’ curricula, to what extent gender awareness guide...
The media in general, and advertising in particular, are considered as important agents of socializa...
The objective of this article is to discuss how gender narratives have been used in the field of adv...
This research is part of the line of integration and social inclusion of the Viña del Mar University...
This paper aims to explore to what extent students enrolled on Translation and on Advertising course...
This paper presents an overview of an ongoing multiphase study started in 2010 in which we examine h...
This article is aimed at building bridges between translation studies and gender studies: we relate ...
Dissertação de MestradoGender portrayals have known significant changes in print advertising over th...
Advertising is a worldwide phenomenon nowadays that has gained the attention and interest of a large...
Paper submitted to the 2008 EFCCE Conference, Paris, 16-17 May 2008.In Spain, with the recent adopti...
The media in general, and advertising in particular, are considered as important agents of socializa...
This PhD project is an empirical study of how gender operates in the educational cultures of adverti...
This study discusses multiple conflicts within the context of advertising in relation to gender and ...
The present paper is an approach to the construction, development and dissemination of gender roles ...
The purpose of this research is to describe a pilot study conducted with 46 Translation and Intercul...
In Spain, with the recent adoption of the law of effective equality between women and men, one of th...
The media in general, and advertising in particular, are considered as important agents of socializa...
The objective of this article is to discuss how gender narratives have been used in the field of adv...
This research is part of the line of integration and social inclusion of the Viña del Mar University...
This paper aims to explore to what extent students enrolled on Translation and on Advertising course...
This paper presents an overview of an ongoing multiphase study started in 2010 in which we examine h...
This article is aimed at building bridges between translation studies and gender studies: we relate ...
Dissertação de MestradoGender portrayals have known significant changes in print advertising over th...
Advertising is a worldwide phenomenon nowadays that has gained the attention and interest of a large...
Paper submitted to the 2008 EFCCE Conference, Paris, 16-17 May 2008.In Spain, with the recent adopti...
The media in general, and advertising in particular, are considered as important agents of socializa...
This PhD project is an empirical study of how gender operates in the educational cultures of adverti...
This study discusses multiple conflicts within the context of advertising in relation to gender and ...
The present paper is an approach to the construction, development and dissemination of gender roles ...
The purpose of this research is to describe a pilot study conducted with 46 Translation and Intercul...
In Spain, with the recent adoption of the law of effective equality between women and men, one of th...
The media in general, and advertising in particular, are considered as important agents of socializa...
The objective of this article is to discuss how gender narratives have been used in the field of adv...
This research is part of the line of integration and social inclusion of the Viña del Mar University...