This paper analyses the importance of commercial signs in contemporary cities, and explores the theoretical concepts that might be helpful in understanding the operation of commercial signage controls in historic places. The focus is on issues that cluster around theories of consumer culture, as well as on the practices of city centre management, city marketing and urban tourism. The discussion is predominantly concerned with commercial city centres because these are places where different functions and meanings coexist. They are often places where different commercial and non-commercial interests have to be managed or reconciled. City centres are also public areas where human experience is given meaning and valorised through signs, symbols...
The public sphere is filled with officially planned and sanctioned but also with non-sanctioned sign...
Place branding is the idea of discovering or creating some uniqueness, which differentiates one plac...
Cultural and creative quarters—from historic districts to new digital hubs—feature heavily in econom...
Purpose: To analyse the place marketing potential of historic urban ‘fragments’, with particular ref...
In an increasingly globalized world, the fading specificity is producing homogeneous images that mak...
The research that underpins this paper is based in European city centres. As the 20th Century unfold...
The significance of the goods and also the essence of their meaning are changed within the consumer ...
Cities today compete with each other to achieve urban, economic, social, cultural and political deve...
Purpose: The purpose of this paper is to utilise commodification for the conservation and promotion ...
This paper examines the role of culture in shaping and contesting city branding strategies. Througho...
PURPOSE: Starting from these premises, the aim of the paper is illustrating the role of experience i...
City centre offerings, including shopping, restaurants and cafés, and a lively atmosphere are vital ...
Purpose: The purpose of this paper is to explore the place branding dimensions of a city undergoing ...
International approaches to city centre management and place management practice have evolved consid...
This project has been funded with support from the European Commission. This publication reflects th...
The public sphere is filled with officially planned and sanctioned but also with non-sanctioned sign...
Place branding is the idea of discovering or creating some uniqueness, which differentiates one plac...
Cultural and creative quarters—from historic districts to new digital hubs—feature heavily in econom...
Purpose: To analyse the place marketing potential of historic urban ‘fragments’, with particular ref...
In an increasingly globalized world, the fading specificity is producing homogeneous images that mak...
The research that underpins this paper is based in European city centres. As the 20th Century unfold...
The significance of the goods and also the essence of their meaning are changed within the consumer ...
Cities today compete with each other to achieve urban, economic, social, cultural and political deve...
Purpose: The purpose of this paper is to utilise commodification for the conservation and promotion ...
This paper examines the role of culture in shaping and contesting city branding strategies. Througho...
PURPOSE: Starting from these premises, the aim of the paper is illustrating the role of experience i...
City centre offerings, including shopping, restaurants and cafés, and a lively atmosphere are vital ...
Purpose: The purpose of this paper is to explore the place branding dimensions of a city undergoing ...
International approaches to city centre management and place management practice have evolved consid...
This project has been funded with support from the European Commission. This publication reflects th...
The public sphere is filled with officially planned and sanctioned but also with non-sanctioned sign...
Place branding is the idea of discovering or creating some uniqueness, which differentiates one plac...
Cultural and creative quarters—from historic districts to new digital hubs—feature heavily in econom...