How do Canadian racialized sport media personalities influence conversations within digital spaces?

My proposed research paper will explore how Canadian racialized personalities within digital sports media are using their platforms as a form of resistance and athlete activism. Firstly, I will examine the sport digital media discourse. Using spatial theory, I plan to focus on the resistance of dominant stereotypes/narratives of racialized groups within digital media spaces. The third part of my research paper is to investigate, using anti-colonial theory and critical race theory, if and how digital media interrupt dominant narratives of sport in Canada. Do Canadian racialized personalities in digital sport media serve as a major catalyst to initiate a new discourse in sport? Do such voices in the digital sport media space influence social change? We have seen some examples of individual acts of athlete activism that has influenced conversations and resulted in significant impact beyond the scoreboard including #notyourmascot, #takeaknee, #likeagirl, #FIBAAllowHijab and #BeBoldForChange. My paper will research how Canadian racialized personalities in the digital sports media space influence people’s attitudes, beliefs and perceptions towards sports? How does the Canadian racialized digital sport media contribute to the movement for equality in sport