Value-added product ideas for Northeast aquaculture

The purpose of this publication is to enhance strategic planning by aquaculturists in the New England and Mid-Atlantic region through competitive product positioning. The product and merchandizing ideas included were generated through review of seafood trade journals and personal interviews with seafood firms at the Boston Seafood Show, the New York Restaurant Show, and SeaFare in Miami. Reference to specific branded products and firms contained within this publication is offered by way of example. No endorsement or preference is intended by the author, the funding agencies, or cooperating institutions.This publication is the result of research funded in part by: the Northeast Regional Aquaculture Center through grant number 91-38500-5908 from the Cooperative State Research Service of the United States Department of Agriculture under the project "Alternative Marketing Options to Improve the Profitability of Northeast Aquaculture;" the New Jersey Commission on Science and Technology through a grant from the Fisheries & Aquaculture Technology Extension Center; and NOAA, Office of Sea Grant, Department of Commerce, under grant number NA89AA-D-SG057 (Project number NS-1).The publication code for this report is: NJSG-95-308