With the wake of the United States financial crisis in 2008, policymakers and academics have begun to reevaluate the nature and impact of household financial decisions. While standard economic theory assumes individuals are fully rational, the devastation of the crisis suggests households may be subject to systematic biases that can have significant effects on the economy. Chapter 1 asks whether consumer sentiment has an impact on asset prices, particularly during the boom and bust of housing prices that instigated the most recent financial crisis. Empirically identifying a link between sentiment and prices is challenging, however, as measures of investor beliefs are difficult to construct. This paper develops the first measures of sentimen...