Peran Humas Dalam Memonitoring Citra PT Kereta Api Indonesia (Persero) Daop 6 Yogyakarta Melalui Kliping

RINGKASAN Briyan Romantika Sari, D1613013, Public Relations, The Role Of Public Relations Monitoring The Image Of The PT Kereta Api Indonesia (Persero) Daop 6 Yogyakarta Via Clipping, 2016. The underlying background in this thesis is the writer wanted to know the role of Public Relations of PT Kereta Api Indonesia (Persero) Daop 6 Yogyakarta in maintaining a positive image that can last up public trust. Because of the transformation undertaken by PT KAI (Persero) alone is able to create public confidence in the use of mass transit rail services. As in explanation of his publicist of several public relations experts that there is a planned communication both verbal and non-verbal are able to create conditions of mutual understanding with the audience. From the implementation of the internship conducted by the authors from 8 February to 15 April 2016 at the Public Relations of PT KAI (Persero) Daop 6 Yogyakarta, the authors do activities such as clipping news, news coverage and dokumnetation activities, mailing list (email Release) activities as well as others , teaches authors related activities in the scope of the public relations office Daop 6 Yogyakarta. From the last news clippings will be used as the image for the media monitoring PT KAI Daop 6 Yogyakarta. Advice writer for Public Relations of PT KAI (Persero) Daop 6 Yogyakarta is that in the manufacture of press releases to journalists so often given the task to make them able to hone his writing skills by student interns