This paper provides a critical comment on Philip Kitcher’s as yet unpublished book The Ethical Project. In the first part it explains why Kitcher’s position is naturalist as well as pragmatist. In the second part it is argued that the role ethics plays in human history is richer than Kitcher conceives it: Building on his view, this paper suggests that ethics not only provides a mechanism to diminish the risk of social conflict and social instability, but it also enables the emergence of self-conceptions. This reveals according to what processes certain particular changes occurred in the evolution of ethics