Factors Affecting Call Center as a Job Preference among Employees in Davao City

This study was conducted to determine the factors that influence employees in Davao City to work in call centers. The objective of the study is to determine the socio-economic and demographic profile of employees working in the call center sector andidentify the factors that affect the job preferences among employees. Employees of the call center sector composed the population of this study and other occupations such as engineers, human resources personnel, and teachers were included for comparative purposes. Logistic regression was used to determine the factors affecting call center as a job preference using primary data. Results revealed that majority of call center agents were single and on the average age of 24 years old. Majority were college level at 51.3% and, only around 45% were college graduate. Result of the logit analysis showed that call center as a job preference is significantly affected by civil status, educational attainment, salary, job prospect, work hours, work environment, and geographical location