Evolução dos consórcios de exportação no Brasil (2002-2008): um estudo exploratório

ABSTRACTSince the Brazilian Export Promotion Agency (APEX-Brasil) was created in 1997 a number of export consortia were founded with the support of the Agency and succeeded in Brazil, while others, such as the Brazilian Health Products (BHP), disappeared as soon as APEX-Brasil incentives ceased. A case study and analysis was made of the evolution of the export consortia (Brazilian Health Products and Wines from Brazil – Integrated Sector Project (ISP) started as a consortium) in the period from 2002 to 2008. BHP started with 12 associated enterprises in the consortium phase and now, with the support of APEX-Brasil as is the case of many others, is part of the ISP Brazil Medical & Dental Devices in which 130 enterprises participate. The consortium BHP successfully met the project deadline which was about three years. Most of the enterprises acquired know-how in marketing and foreign trade and structured their own export departments. In the ISP Wines from Brazil, the number of new wineries has increased from 6 in the consortium to 33 and there has been a considerable increase in the exports of wines and sparkling wines