Add to ORKGWe investigated whether providing social information, recommended contribution level, statement about gift impact, mission, and financial disclosure information influences unaware or not-so-involved college students’ online charitable-giving. An experiment was conducted with 224 college students. The findings suggested that providing information on gift-impact and organization’s mission statement had the most significant impact on latent publics’ willingness to donate online
Persuasion is the process of communication in which a person wants to create an influence to induce ...
Increasing online advocacy by donors has important implications for nonprofit organizations (NPOs). ...
This dissertation examined the association between social media-based stakeholder engagement and org...
This study examined the profile of the potential online donor to a small, private, liberal arts inst...
Nonprofit organizations (NPOs) provide vital services to the communities they serve. These organizat...
Charitable crowdfunding is a burgeoning online micro charity paradigm where fund seekers request mic...
The question of how to increase individual donations is one of the biggest challenges facing nonprof...
Recent reports have cautioned that charities are behind the curve in taking advantage of the potenti...
As a special type of social information systems, crowdfunding platforms draw researchers’ attention ...
Despite the sizable donations and the variety of views to research an individual\u27s charitable mot...
[Abstract] This research explores the extent to which campaign factors may influence the success of ...
This study investigates how nonprofit organizations could develop their websites to elicit positive ...
Despite the potential value of prosocial activities in enhancing user engagement in online communiti...
Despite the overall economic and social importance of nonprofit organizations and the plethora of sc...
New online forms of giving have appeared next to more traditional ways like door-to-door collections...
Persuasion is the process of communication in which a person wants to create an influence to induce ...
Increasing online advocacy by donors has important implications for nonprofit organizations (NPOs). ...
This dissertation examined the association between social media-based stakeholder engagement and org...
This study examined the profile of the potential online donor to a small, private, liberal arts inst...
Nonprofit organizations (NPOs) provide vital services to the communities they serve. These organizat...
Charitable crowdfunding is a burgeoning online micro charity paradigm where fund seekers request mic...
The question of how to increase individual donations is one of the biggest challenges facing nonprof...
Recent reports have cautioned that charities are behind the curve in taking advantage of the potenti...
As a special type of social information systems, crowdfunding platforms draw researchers’ attention ...
Despite the sizable donations and the variety of views to research an individual\u27s charitable mot...
[Abstract] This research explores the extent to which campaign factors may influence the success of ...
This study investigates how nonprofit organizations could develop their websites to elicit positive ...
Despite the potential value of prosocial activities in enhancing user engagement in online communiti...
Despite the overall economic and social importance of nonprofit organizations and the plethora of sc...
New online forms of giving have appeared next to more traditional ways like door-to-door collections...
Persuasion is the process of communication in which a person wants to create an influence to induce ...
Increasing online advocacy by donors has important implications for nonprofit organizations (NPOs). ...
This dissertation examined the association between social media-based stakeholder engagement and org...