Add to ORKGThe article analyses the phonetic peculiarities of verbal component of slogans in advertising with humour elements. Phonetic units being deprived of meaning themselves a still capable of creating additional connotations and expressive stylistic effect
The purpose of this study is to study the theoretical provisions of pragmalinguistics regarding adve...
This work is devoted to the study of the verbal expression of the pragmatic component of the text of...
This thesis presents a linguistic analysis of on-line advertising in English. A corpus of 150 advert...
The objective of the article is to provide the analysis of language of advertising from linguistic p...
The present article provides some insights into the issues concerning translation of advertising slo...
The current article presents an attempt to provide the definition of advertising slogan as no unifor...
The article presents the results of a phonetic experiment on melodic features of public service adve...
This article explores the impact of linguistic peculiarities, such as puns, metaphors, and slogans, ...
The article deals with peculiarities of automobile advertising slogans from the point of view of the...
The given article is devoted to the analysis of the structure of advertising text.The main attention...
This article discusses problems of advertising slogan which gives general definitions of "advertisin...
The article aims at describing the intonation and sound characteristics of advertising phonetic styl...
The paper aims at a comparative analysis of aspects of usual and occasional use of phraseological un...
This brief volume analyses some well-known English language advertising slogans such as Milk’s gotta...
The article features an analysis of Ukrainian commercial slogans, carried out on the basis of theory...
The purpose of this study is to study the theoretical provisions of pragmalinguistics regarding adve...
This work is devoted to the study of the verbal expression of the pragmatic component of the text of...
This thesis presents a linguistic analysis of on-line advertising in English. A corpus of 150 advert...
The objective of the article is to provide the analysis of language of advertising from linguistic p...
The present article provides some insights into the issues concerning translation of advertising slo...
The current article presents an attempt to provide the definition of advertising slogan as no unifor...
The article presents the results of a phonetic experiment on melodic features of public service adve...
This article explores the impact of linguistic peculiarities, such as puns, metaphors, and slogans, ...
The article deals with peculiarities of automobile advertising slogans from the point of view of the...
The given article is devoted to the analysis of the structure of advertising text.The main attention...
This article discusses problems of advertising slogan which gives general definitions of "advertisin...
The article aims at describing the intonation and sound characteristics of advertising phonetic styl...
The paper aims at a comparative analysis of aspects of usual and occasional use of phraseological un...
This brief volume analyses some well-known English language advertising slogans such as Milk’s gotta...
The article features an analysis of Ukrainian commercial slogans, carried out on the basis of theory...
The purpose of this study is to study the theoretical provisions of pragmalinguistics regarding adve...
This work is devoted to the study of the verbal expression of the pragmatic component of the text of...
This thesis presents a linguistic analysis of on-line advertising in English. A corpus of 150 advert...