Operation of transport companies in terms of the sustainable growth of the region

The article highlights the influence of the regional economic entities on the sustainable growth of the region. The nature of effect of the local conditions on the efficiency of the entrepreneurial activity is determined. The definition of sustainable growth of the region is clarified. Transport organizations are taken as a study subject. The main operational results of transport organizations, that are directly related to the living standards, are identified and classified. The extended algorithm for the correspondence between organizations’ efficiency and growth of the region is developed. Priority factors, that aim to increase the performance of transport companies, are determined. These factors include active use of digital technologies in carriage of passengers and cargo traffic as well as application of principles of behavioral economics in human resource management. Issues of behavioral economics are considered from the standpoint of the problem of growth in labor productivity