Add to ORKGThe main purpose of this paper is the need to know the influence of television advertising, one of the most important components of promotional activity, on the attitude of the consumer. The paper presents the impact that TV advertising has on the attitude of the consumer. The success of advertising itself is achieved only when the reception, perception, processing and acceptance of advertising information results in a change of attitude, ultimately the purchase of the product
This study aims to analyze the influence of television advertising and packaging elements of product...
The viewers ’ perception towards TV and Web advertisements involves three elements- selection of sti...
Advertising is communicating the necessary information to influence the prospective customers to tak...
As consumers, everyone becomes the target of advertising, even all parts of the human body are targe...
As consumers, everyone becomes the target of advertising, even all parts of the human body are targe...
As consumers, everyone becomes the target of advertising, even all parts of the human body are targe...
As consumers, everyone becomes the target of advertising, even all parts of the human body are targe...
The writers are interested in discussing the superiority of "Larutan Penyegar Cap Kaki Tiga" as a ma...
As advertisements are broadcast on a daily basis, Romanian consumers are subject to an intensive med...
Advertising is a source of product information for consumers. Different responses from consumers to ...
Advertising is a measure of the growth of civilization and an indication of the striving of the huma...
Advertising is a source of product information for consumers. Different responses from consumers to ...
Advertising is a form of communication which is used to attract potential customers to ...
Any advertisement targets consumers (audiences) to influence their purchasing attitudes through spec...
Television is a very influential media for delivering information. Television advertising is the bes...
This study aims to analyze the influence of television advertising and packaging elements of product...
The viewers ’ perception towards TV and Web advertisements involves three elements- selection of sti...
Advertising is communicating the necessary information to influence the prospective customers to tak...
As consumers, everyone becomes the target of advertising, even all parts of the human body are targe...
As consumers, everyone becomes the target of advertising, even all parts of the human body are targe...
As consumers, everyone becomes the target of advertising, even all parts of the human body are targe...
As consumers, everyone becomes the target of advertising, even all parts of the human body are targe...
The writers are interested in discussing the superiority of "Larutan Penyegar Cap Kaki Tiga" as a ma...
As advertisements are broadcast on a daily basis, Romanian consumers are subject to an intensive med...
Advertising is a source of product information for consumers. Different responses from consumers to ...
Advertising is a measure of the growth of civilization and an indication of the striving of the huma...
Advertising is a source of product information for consumers. Different responses from consumers to ...
Advertising is a form of communication which is used to attract potential customers to ...
Any advertisement targets consumers (audiences) to influence their purchasing attitudes through spec...
Television is a very influential media for delivering information. Television advertising is the bes...
This study aims to analyze the influence of television advertising and packaging elements of product...
The viewers ’ perception towards TV and Web advertisements involves three elements- selection of sti...
Advertising is communicating the necessary information to influence the prospective customers to tak...