STRATEGIC PATTERNS OF HOUSEHOLDS’ FOOD CONSUMPTION IN INDONESIA

In order to fulfill food, a study of food patterns is needed. Food consumption patterns of a household will change over time, and differ from region to region. Changes in consumption patterns over time are influenced by income changes, changes in people's awareness of food and nutrition, and lifestyle changes. The purpose of this research is to analyze: household food consumption pattern; the pattern of changes in food prices; and share of consumer expenditure on each food (rice, corn, shallot, chili, beef, and sugar). This study uses SUSENAS secondary data from 2011-2016. Data analysis with a descriptive quantitative method resulted in the conclusion: between 2011-2016 the average consumption of rice in urban areas is smaller than in rural areas. Conversely, consumption of beef in urban areas is greater than in rural areas, chili and shallot commodity prices are the most volatile commodity prices, the largest proportion of household food expenditure in Indonesia is for rice commodities, both in urban and rural areas. The results of this analysis have implications for the households to maintain the consumption pattern, especially to diversify the consumption of rice with other staple food