Taking into account the ability of language to modify culture and a strong presence of the English language in Russia the author analyses its influence on Russian business culture and mentality. The article focuses on cases of translingualism and on certain concepts adopted from Western business practices, which can cause changes in Russian systems of values. The paper also examines the impact of British and American communicative culture on business communication in Russia. Concluding that the changes described do not affect the foundations of Russian mentality and culture the author points out that these factors help Russia establish itself in international business connections. It is also emphasized that modern methods of teaching busine...
This article describes the role and importance of business communication in teaching Russian, as wel...
This article describes the role and importance of business communication in teaching Russian, as wel...
The purpose of this paper is to highlight the importance of professional foreign language competence...
This article discusses the World Englishes (WE) paradigm state of the art in Russia. The author argu...
Types of borrowings depend on the language, but in our paper we consider the problem of english borr...
Objectives of the study The overall objective of the study is to examine the role and importance of...
The paper deals with the analysis of typical features of Russian mentality, the so-called «birthmark...
The article is devoted to the problem of the constant changes in linguistic preferences and influenc...
The study is aimed at revealing culture specific features of the lexical layer of English business d...
The goal to simplify the Russian language for its practical use and the extension of Russian cultura...
The article is dedicated to problem of English and American linguocultural influence and its marks i...
The paper presents the results of a comparative research of English and Russian business discourses ...
The article proposes that Russian advertising discourse offers prospective for examining the changes...
In the second decade of the 21st century English in Russia manifests itself in a range of domains s...
The article offers the brief review of the long term English-Russian relations identifying the first...
This article describes the role and importance of business communication in teaching Russian, as wel...
This article describes the role and importance of business communication in teaching Russian, as wel...
The purpose of this paper is to highlight the importance of professional foreign language competence...
This article discusses the World Englishes (WE) paradigm state of the art in Russia. The author argu...
Types of borrowings depend on the language, but in our paper we consider the problem of english borr...
Objectives of the study The overall objective of the study is to examine the role and importance of...
The paper deals with the analysis of typical features of Russian mentality, the so-called «birthmark...
The article is devoted to the problem of the constant changes in linguistic preferences and influenc...
The study is aimed at revealing culture specific features of the lexical layer of English business d...
The goal to simplify the Russian language for its practical use and the extension of Russian cultura...
The article is dedicated to problem of English and American linguocultural influence and its marks i...
The paper presents the results of a comparative research of English and Russian business discourses ...
The article proposes that Russian advertising discourse offers prospective for examining the changes...
In the second decade of the 21st century English in Russia manifests itself in a range of domains s...
The article offers the brief review of the long term English-Russian relations identifying the first...
This article describes the role and importance of business communication in teaching Russian, as wel...
This article describes the role and importance of business communication in teaching Russian, as wel...
The purpose of this paper is to highlight the importance of professional foreign language competence...