Penelitian ini bertujuan untuk menguji pengaruh online trust dan perceived enjoyment terhadap online shopping satisfaction dan online repurchase intention konsumen Lazada Indonesia studi di Kota Denpasar. Variabel yang diteliti pada penelitian ini adalah variabel online trust, perceived enjoyment, online shopping satisfaction, dan online repurchase intention. Jumlah sampel yang diambil sebanyak 115 sampel, dengan menggunakan purposive sampling. Teknik analisis yang digunakan adalah path analysis dan melakukan uji sobel. Variabel online trust dan perceived enjoyment, masing-masing berpengaruh positif dan signifikan terhadap online shopping satisfaction konsumen Lazada Indonesia di Kota Denpasar. Online trust, perceived enjoyment, dan online ...
Penelitian ini bertujuan untuk menguji Pengaruh User Perception of Online Retail Attribute (Perceive...
This study aims to examine the effect of trust, ease of use, and consumer shopping satisfaction on t...
This study aims to examine the effect of trust, ease of use, and consumer shopping satisfaction on t...
Penelitian ini bertujuan untuk menguji pengaruh online trust dan perceived enjoyment terhadap online...
Penelitian ini bertujuan untuk menguji pengaruh online trust dan perceived enjoyment terhadap online...
This study aims to determine the influence of perceived ease of use, perceived enjoyment, and trust ...
This study was conducted to determine the influence of consumer trust and expectation in online repu...
This study aims to determine the influence of perceived ease of use, perceived enjoyment, and trust ...
This study was conducted to determine the influence of consumer trust and expectation in online repu...
Online Repurchase Intention is an individual's intention to buy or reuse online something that has p...
Online Repurchase Intention is an individual's intention to buy or reuse online something that has p...
Online Repurchase Intention is an individual's intention to buy or reuse online something that has p...
This study was conducted to determine the influence of consumer trust and expectation in online repu...
The purpose of this study was to determine the effect of Online Trust, Previous Online Purchase Expe...
Penelitian ini bertujuan untuk menguji Pengaruh User Perception of Online Retail Attribute (Perceive...
Penelitian ini bertujuan untuk menguji Pengaruh User Perception of Online Retail Attribute (Perceive...
This study aims to examine the effect of trust, ease of use, and consumer shopping satisfaction on t...
This study aims to examine the effect of trust, ease of use, and consumer shopping satisfaction on t...
Penelitian ini bertujuan untuk menguji pengaruh online trust dan perceived enjoyment terhadap online...
Penelitian ini bertujuan untuk menguji pengaruh online trust dan perceived enjoyment terhadap online...
This study aims to determine the influence of perceived ease of use, perceived enjoyment, and trust ...
This study was conducted to determine the influence of consumer trust and expectation in online repu...
This study aims to determine the influence of perceived ease of use, perceived enjoyment, and trust ...
This study was conducted to determine the influence of consumer trust and expectation in online repu...
Online Repurchase Intention is an individual's intention to buy or reuse online something that has p...
Online Repurchase Intention is an individual's intention to buy or reuse online something that has p...
Online Repurchase Intention is an individual's intention to buy or reuse online something that has p...
This study was conducted to determine the influence of consumer trust and expectation in online repu...
The purpose of this study was to determine the effect of Online Trust, Previous Online Purchase Expe...
Penelitian ini bertujuan untuk menguji Pengaruh User Perception of Online Retail Attribute (Perceive...
Penelitian ini bertujuan untuk menguji Pengaruh User Perception of Online Retail Attribute (Perceive...
This study aims to examine the effect of trust, ease of use, and consumer shopping satisfaction on t...
This study aims to examine the effect of trust, ease of use, and consumer shopping satisfaction on t...