Human Greed In Paulo Coelho’s The Winner Stands Alone Novel (2008) : A Sociological Perspective

This research aims to determine the Human Greed in The Winner Stands Alone novel (2008) using sociological perspective. That was done by setting three goals: the first to identify the indicators of Human Greed in the literary work, the second to describe how Human Greed in the literary work, and the last to understand the reason of the author raised the issue of Human Greed. This type of research is qualitative research. In this method, the researcher used two data types namely primary and secondary data. The primary data is quotation of The Winner Stands Alone written by Paulo Coelho. Secondary data was taken by biography of the author, article, internet and other sources to support the analysis. The first result of this research to understand Human Greed based on the indicators namely Greed for love, Greed for power and Greed for fame. The second is how Human greed describing in the literary work through characters, setting, events, and style. The last, the reason of the author addresing Human Greed in the literary work to make the reader realize that human greed is incorerect act and also can differentiate between desire and necessar