Some important changes in the business environment in several countries are forcing house-building companies to change their competitive strategies. This paper discusses a set of customer servicing practices, which have been adopted by small-sized house-building companies in Brazil that have been involved in quality management improvement programs, emphasizing customer satisfaction measurement. Such practices are referred to a model of the customer servicing process that integrates the main customer-interaction functions from product inception to building operation. Based on multiple case studies and also on a literature review, the main difficulties faced by this sector in terms of improving customer satisfaction are discussed and some...
As in other developing countries, social housing programs in Brazil have endured major changes in th...
With the development of society, the service industry has become the pillar of the world economy. Pe...
CRM is one of the most important parts in housing industry that have been adopted among researchers,...
Some important changes in the business environment in several countries are forcing house-building c...
Customer focus has become a catch phrase not only in the service industry but also in the housebuild...
This paper considers the measurement of customer satisfaction and quality in new housing. The resear...
MBA, North-West University, Mafikeng CampusThe South African construction industry raised concerns i...
Prospective housing clients in Portugal face up a marked lack of information on the characteristics ...
The study aims to assist contractors in strategically managing customer satisfaction by applying mar...
The UK housing industry is growing from the recent recovery of global and the UK economy. More homes...
This research focuses on the improvement of product quality, service rendered, and the priority of i...
The UK house-building industry has often been criticized for the quality of its products. Its busine...
AbstractNew management concepts focus their efforts on meeting the needs of those involved, especial...
The housebuilding sector has used mass production systems and reduced portfolios for many decades in...
The tendency to implementation and certification of quality management systems have been studied aro...
As in other developing countries, social housing programs in Brazil have endured major changes in th...
With the development of society, the service industry has become the pillar of the world economy. Pe...
CRM is one of the most important parts in housing industry that have been adopted among researchers,...
Some important changes in the business environment in several countries are forcing house-building c...
Customer focus has become a catch phrase not only in the service industry but also in the housebuild...
This paper considers the measurement of customer satisfaction and quality in new housing. The resear...
MBA, North-West University, Mafikeng CampusThe South African construction industry raised concerns i...
Prospective housing clients in Portugal face up a marked lack of information on the characteristics ...
The study aims to assist contractors in strategically managing customer satisfaction by applying mar...
The UK housing industry is growing from the recent recovery of global and the UK economy. More homes...
This research focuses on the improvement of product quality, service rendered, and the priority of i...
The UK house-building industry has often been criticized for the quality of its products. Its busine...
AbstractNew management concepts focus their efforts on meeting the needs of those involved, especial...
The housebuilding sector has used mass production systems and reduced portfolios for many decades in...
The tendency to implementation and certification of quality management systems have been studied aro...
As in other developing countries, social housing programs in Brazil have endured major changes in th...
With the development of society, the service industry has become the pillar of the world economy. Pe...
CRM is one of the most important parts in housing industry that have been adopted among researchers,...