PERILAKU KETIDAK PERCAYAAN KELOMPOK MASYARAKAT RELIGIUS TERHADAP PRODUK PERBANKAN SYARIAH

The envolve of sharia bank in society at this time are not accordance with the response from the public. Many people, especially religious communities didn;t know and lack of information about sharia bank. The porpuse of this research is to know the perception of mistrust of religious communities to sharia bank product. This research used qualitative research with the analys from phenomena that exist at this time. Data source in this research obtained by direct interview with the informant. This research involved the perception in order to get the fullest information from informant. Public perception to sharia bank product have an influence on the progress and envolve of sharia bak in the society especially on religious communities. The result of this research is mostly form the religioud communities didn’t know and didn’ understand about sharia bank product and also cause lack of use sharia bank product. It is necessary to inform the public that sharia bank product can be envolve. Perception of the religious communities which have different opinion that can also effect on the envolve of sharia bank product. Sharia bank is the new thing on society, especially in religious communities in Sidosermo. It necessary the balance cooperation between sharia bank and religious communities, to make the progress and benefits for all. Key words : perception, religious communities, sharia bankin