PENGARUH LIKUIDITAS, KUALITAS AKTIVA, SENSITIVITAS,DAN EFISIENSI TERHADAP RETURN ON ASSET (ROA)PADA BANK UMUM SWASTA NASIONAL DEVISA

This study aims to analyze whether the LDR, IPR, APB, NPL, IRR, PDN, BOPO,and FBIR, has a significant effect simultaneouslyfor ROA at the National Private Commercial Bank Foreign Exchange. These samples were The study of four banks, namely: PT Bank Kesejahteraan Ekonomi Tbk, PT Bank Mega, Tbk, PT Bank Mutiara Tbk, and PT. Bank UOB Incdonesia Tbk. Data and collection methods in this studyis a secondary data drawn from the financial statements of the National Private Commercial Bank Foreign Exchange perama period starts from 2010 to 2014 five-year period of data analysis techniques in the research Thisis descriptive analysis and multiple linear regression analyzes. Based on the calculation and the results of using SPSS 16 for windows,stated that the LDR, IPR, APB, NPL, IRR, PDN, BOPO, and FBIR have a significant effect on ROA in National Private Commercial Bank Foreign Exchange. APB, IRR, PDN, is silmutan insignificant negative effect on ROA in BUSN Exchange. FBIR partial significant positive effect on ROA in BUSN Exchange. BOPO are partial significant negative effect on ROA in BUSN Exchange. LDR, IPR, and NPL silmutan no significant positive effect. Key words : LDR, IPR, APB, NPL, IRR, PDN, BOPO, and FBI