Investment study for the commercialization of venison

Temelj poduzetničkog pothvata predstavlja proizvodnja trajnih suhomesnatih proizvoda od mesa divljači – divljačine dobivene iz hrvatskih lovišta uz zadovoljavanje svih ekoloških normi u proizvodnji primjenom HACCP sustava kvalitete i ISO standarda. Ekološki proizvodi izuzetnih nutricionističkih svojstava, bez dodanih aditiva, proizvedeni po tradicionalnoj recepturi, visoke dodane vrijednosti. Rezultati analize planirane investicije govore da je u pitanju izvodljiv i konkurentan poduzetnički projekt. Cijena kvalitetnog trajnog suhomesnatog proizvoda od divljačine ovisi ponajprije o vrsti proizvoda. Prodajna cijena sušene divljačine jelena iznosi 30 HRK/100 grama dok je cijena sušenog vepra 25 HRK/100 grama. Trajna salama od mesa jelena i divlje svinje ima cijenu 20 HRK/100 grama.The basis of entrepreneurial venture is the production of smoked meat products made of fresh game meat. Game is sourced from Croatian hunting grounds and fulfils all the ecologic norms in production by applying HACCP quality system and ISO standards. Ecological products with exceptional nutritious value, without any added additives, produced by our traditional recipe, high in added value. Results of the investment analysis indicate that planned entrepreneurial project is feasible and competitive. The price of high-quality smoked meat product depends primarily on the type of product. The selling price of smoked deer meat is 30 HRK / 100 grams while the price of smoked wild boar is 25 HRK / 100 grams. The smoked sausage of deer and wild boar has a price of 20 HRK / 100 grams