COMPARATIVE ANALYSIS OF FUNDING COMPANY SOURCE

Financiranje poduzeća je vrlo složen proces kod kojeg je nužno imati na raspolaganju brojne parametre koji poduzeće usmjeravaju na odabir izvora financiranja te točne i transparentne podatke na temelju kojih poduzeće treba donijeti odluku o financiranju. Odabir izvora financiranja ovisi o vrsti investicije u koju se ulaže. Prema zlatnom pravilu financiranja, kratkoročne potrebe financiraju se iz kratkoročnih izvora, dok se dugoročne potrebe financiraju iz dugoročnih izvora. Važno je procijeniti potencijalnu investiciju i odabrati onu koja će poduzeću osigurati novčana sredstva i dobit. Osim po vremenskom razdoblju izvori financiranja mogu biti interni, ukoliko se poduzeće financira iz vlastitih izvora te eksterni, ukoliko poduzeće sredstva traži izvan poduzeća. U nestabilnoj ekonomskoj situaciji većina poduzeća, čak i s odličnim poslovanjem, nema dostatna sredstava za samostalno financiranje nego sva sredstva ili dio njih moraju pribaviti iz vanjskih izvora. Odluči li se poduzeće financirati iz nekoga eksternog oblika financiranja treba biti opreznije jer uz povrat investicije, koja će poduzeću donijeti zaradu, mora financirati i kamatu. U radu je prikazano financiranje poduzeća IGH d.o.o. koje se financiralo dugoročno eksternim izvorima. Radi se o izdavanju emisije dionica i obveznica kojim planiraju prikupiti dodatni kapital za pokretanje investicije. Velika poduzeća financiraju se dionicama i obveznicama, a manja poduzeća kreditiranjem. Zbog svoje veličine, velika poduzeća imaju i veće investicije, stoga uz najmanje troškove i brzo pribavljanje potrebnih sredstava odabiru financiranje vrijednosnim papirima. Kreditiranje je najbolji izvor financiranja za mala poduzeća budući da njima nisu potrebna velika novčana sredstva kao što je to slučaj kod velikih poduzeća.Companies financing is a very complex process in which is necessary having a number of parameters directing the selection sources of financing and accurate and transparent information on which company should make a financing decision. Selecting the source of financing depends on the type of investments in which it invests. According to the golden rule of financing short-term needs are financed from short-term sources, and the long-term needs are financed from long-term sources. It is also very important to evaluate potential investment, just in case if funds would not bring the expected income and the company could experience many. Except period of time, funding sources can be internal and external, whether company is financed itself or seeking sources beyond companies. Aside from time period sources of financing can be internal if the company is financed from its own resources and also must finance interest rate which is the most common form of financing when it comes to external financing. If the company chooses to get financed by external form of financing, they should be very careful. Despite return of investment, who brings income to the company, they have to have sources to pay the biggest cost in this types of financing - interest. This work presents a financing of IGH Ltd. Company, which are financed by long-term external sources. It is about issuing stock and bonds emission, which are additional capital and run investment. Large companies are financed by shared and bonds, and smaller enterprises by lending. Because of their size, large companies have major investments, so with lowest cost and rapid provision of the necessary funds they are choosing finance securities. Credit is the best form of financing for small businesses because then not require large funds as is the case for large businesses